Ithaca Audio was bought in by Mercedes-Benz to create an exciting mashup for the new E63 AMG. Blending music and sound design to create a piece that reflects the central characters emotional reaction to sound.

 

We developed the track along with the split screen video edit that pushes the narrative forward.

Along side this we also created all the content for the online interactive campaign, allowing users to build their own sound/music mashups, the best of which are to be shown on TV.